Effective Date: April 1st, 2025

1. Overview

This Privacy Policy outlines how Lux Funnels LLC (“we,” “our,” or “us”) collects, uses, stores, and protects personal information obtained from clients and website visitors (“you”). By using our website or services, you consent to the practices described in this policy.

2. Information We Collect

We may collect the following types of personal information:

• Name
• Email address
• Phone number
• Billing and payment information
• Business name and address
• Platform credentials and related integration data

We collect this information when you:

• Fill out contact or onboarding forms
• Schedule a consultation or demo
• Subscribe to our services
• Use our platform or integrations
• Contact our support team

3. How We Use Your Information

We use your personal information to:

• Provide our services and fulfill contractual obligations
• Process payments and manage subscriptions
• Respond to inquiries and provide customer support
• Send updates, reminders, and marketing communications (with your consent)
• Improve our services and user experience
• Enforce our Terms of Service and other legal agreements
• Feature anonymized results or case studies for promotional purposes (with prior consent)

4. Sharing Your Information

We do not sell your personal data. We may share information with:

• Trusted service providers and payment processors
• CRM, automation, and marketing platforms used in service delivery
• Legal or regulatory authorities as required by law
• Affiliates and contractors under confidentiality obligations

5. Data Retention

We retain client and customer personal data in our files for up to six (6) years unless otherwise requested or legally required to retain it longer.

6. Cookies and Tracking Technologies

We use cookies and other tracking technologies on our website to:

• Analyze website traffic and improve user experience
• Remember user preferences and login details
• Track engagement with our content and advertising

Types of Cookies Used:

• Functional cookies: Enable basic site functionality
• Analytical cookies: Help measure performance and site traffic
• Third-party cookies: Support integrations (e.g., social media, ad platforms)

You may adjust your browser settings to manage cookie preferences or reject cookies. However, this may affect site functionality.

7. SMS Marketing Consent

By voluntarily providing your phone number and opting in, you consent to receive SMS communications from Lux Funnels LLC, including reminders, updates, and promotional messages. Message frequency will vary depending on service engagement.

Opt-out Instructions: You can opt out of SMS communications at any time by replying “STOP” to any message you receive.

Message Rates: Standard message and data rates from your carrier may apply.

8. Legal Basis for Processing (GDPR/UK GDPR Reference)

Although we currently do not serve EU or UK clients, Lux Funnels LLC acknowledges the principles of data protection outlined by the GDPR and UK GDPR. Where applicable, data is processed based on consent, contractual necessity, or legitimate interest.

9. Your Rights and Choices

You have the right to:

• Access the personal information we hold about you
• Request corrections or deletion of your data
• Withdraw consent for marketing communications at any time
• Request a copy of your data in a portable format
• Lodge a grievance or complaint about our data practices by contacting us directly at the information below

10. Data Security

We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction.

11. Children’s Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children.

12. International Data Transfers

We operate within the United States. If you are accessing our services from outside the U.S., please note that your data will be processed in the U.S., where data protection laws may differ from those in your jurisdiction.

13. Changes to This Policy

We may update this Privacy Policy periodically. The effective date will always be indicated at the top. We encourage you to review this policy regularly.

14. Contact Us

If you have any questions, concerns, or grievances about this policy or your data, please contact:

Lux Funnels LLC
7901 4th St N STE 300
St. Petersburg, FL 33702
Phone: 1-339-215-8939
Email: support@luxfunnels.com